{"product_id":"amelia-soft-touch-midi-dress","title":"Amelia - Soft-Touch Midi Dress","description":"\u003ch3 style=\"text-align: center; margin-bottom: 20px; text-transform: uppercase;\"\u003eELEVATED MIDI STYLE WITH ALL‑DAY COMFORT\u003c\/h3\u003e\n\u003cp\u003eRefined yet effortless, this midi dress skims the figure with a smooth, soft-touch finish and a gently structured drape. The clean neckline and fluid silhouette create a polished look that moves with you, making it an instant wardrobe favourite from weekday meetings to dinner plans.\u003c\/p\u003e\n\u003cdiv style=\"text-align: center; margin: 30px 0;\"\u003e\u003cimg style=\"max-width: 100%; height: auto; border-radius: 4px;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0949\/6431\/8499\/files\/The-New-Black_90_c4e3810d-2cb1-42ef-a9a2-12927f64e8cf.jpg?v=1768557402\"\u003e\u003c\/div\u003e\n\u003cp style=\"text-align: center; font-weight: bold; margin-top: 20px;\"\u003eWhy You'll Love It:\u003c\/p\u003e\n\u003cp\u003e✅ \u003cstrong\u003eContoured silhouette\u003c\/strong\u003e – Defines the waist and flatters your natural shape without feeling restrictive.\u003c\/p\u003e\n\u003cp\u003e✅ \u003cstrong\u003eTimeless midi length\u003c\/strong\u003e – A polished proportion that transitions seamlessly from day to night.\u003c\/p\u003e\n\u003cp\u003e✅ \u003cstrong\u003eSoft-touch comfort\u003c\/strong\u003e – Smooth against the skin and breathable for easy, all‑day wear.\u003c\/p\u003e\n\u003cdiv style=\"text-align: center; margin: 30px 0;\"\u003e\u003cimg style=\"max-width: 100%; height: auto; border-radius: 4px;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0949\/6431\/8499\/files\/The-New-Black_91_2753d456-9b66-4a78-8486-473f80417d45.jpg?v=1768557402\"\u003e\u003c\/div\u003e\n\u003cp\u003e✅ \u003cstrong\u003eEffortless styling\u003c\/strong\u003e – Dress up with heels and jewellery or keep it modern with trainers.\u003c\/p\u003e\n\u003cp\u003e✅ \u003cstrong\u003eFit tip\u003c\/strong\u003e – This style runs small; for a comfortable fit, choose one size up.\u003c\/p\u003e\n\u003cp style=\"text-align: center; margin-top: 20px;\"\u003e\u003cstrong\u003eMake it yours today — elevate every outing with ease and confidence.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ctable style=\"width: 100%; border-collapse: collapse; text-align: center;\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth style=\"border: 1px solid #ddd; padding: 8px;\"\u003eSize\u003c\/th\u003e\n\u003cth style=\"border: 1px solid #ddd; padding: 8px;\"\u003eLength (cm)\u003c\/th\u003e\n\u003cth style=\"border: 1px solid #ddd; padding: 8px;\"\u003eBust (cm)\u003c\/th\u003e\n\u003cth style=\"border: 1px solid #ddd; padding: 8px;\"\u003eSleeve Length (cm)\u003c\/th\u003e\n\u003cth style=\"border: 1px solid #ddd; padding: 8px;\"\u003eShoulder Width (cm)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"border: 1px solid #ddd; padding: 8px;\"\u003eL\u003c\/td\u003e\n\u003ctd style=\"border: 1px solid #ddd; padding: 8px;\"\u003e98\u003c\/td\u003e\n\u003ctd style=\"border: 1px solid #ddd; padding: 8px;\"\u003e110\u003c\/td\u003e\n\u003ctd style=\"border: 1px solid #ddd; padding: 8px;\"\u003e49\u003c\/td\u003e\n\u003ctd style=\"border: 1px solid #ddd; padding: 8px;\"\u003e38\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"border: 1px 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